What’s the Difference Between a Small Business Coach and a Consultant?
A small business coach works at bringing out the best of what is already there inside you. Much like an Olympic Athlete, has a coach to help them be even better and to take them to the next level. In small business coaching, we focus on your desires for your business, and your lifestyle, and discuss what will keep you motivated to move forward and pursue your dreams, goals and tasks in your business. We focus on developing you to your greatest potential as a business owner, as well as developing your business. A coach encourages, supports, and empathizes with you as well as providing a much needed cheering section when things get tough. Your business is your baby it is something you built and love, one of the greatest things a coach does is to help you to obtain honest insights into where things aren’t working and make the adjustments in thinking and action to make you a better leader and strengthen your business..
There is an old saying “Fail to plan, plan to fail” that is why the main thrust of small business coaching to help YOU to create a fool-proof plan for moving forward. As a coach we partner with you and support you one on one to make that plan a reality. This will lead to success in your business.
In consulting for small businesses, I come to the partnership as an expert, whether it be in small business marketing, web design, business strategy planning, or starting a business. I teach you a specific skillset, like better time management or better Internet marketing techniques. After careful discussion and analysis of your goals, we create a strong plan of action to accomplish those goals.
When consulting I concentrate on working for you to fix a problem or implement a strategy. When coaching I concentrate on working with you to give you the best tools to better your business.
Which one is best for you depends on your needs and values, as well as what you are trying to accomplish and how long you have to get there.
Coaching in my passion, I take on a limited number of clients each year so that I can help each succeed in their businesses beyond their wildest dreams. While I love working with each of my clients my greatest desire is to give you the tools to succeed far beyond the end my retainer. If I can work myself out of a job I consider that to be a great success. My consulting services are an outgrowth of my desire to provide the tools needed to assist in that success.
My consulting services include:
- Business/Organization Development
- Holistic Marketing and Management Training
- Business Promotion Strategy
- Marketing & Business Plans
- Ongoing Strategic Counsel